MageFleet: Managed Magento Cloud Infrastructure Without the Complexity
MageFleet is a Magento-as-a-Service platform that solves the e-commerce dilemma: the power and flexibility of Magento, without operational complexity and the costs of a dedicated DevOps team.
The Problem: The E-commerce Dilemma
Companies wanting to launch a professional e-commerce face a difficult choice today:
Option 1: SaaS Platforms (Shopify Plus, BigCommerce)
- ✅ Pros: Easy to use, fast to launch
- ❌ Cons: Limited customization, vendor lock-in, transaction fees, costs that grow with volume (€2,000-5,000/month for medium-high volumes)
Option 2: Self-Hosted Magento
- ✅ Pros: Full control, maximum flexibility, open source, no commissions
- ❌ Cons: Requires dedicated DevOps team (€60K+/year), 6-12 month setup time, high infrastructure complexity, security and maintenance burden
Option 3: Adobe Commerce Cloud
- ✅ Pros: Managed hosting for Magento, enterprise support
- ❌ Cons: Prohibitive cost (€22,000+/year license only), complex enterprise contracts, slow onboarding
MageFleet was born to fill this gap: it offers Magento's power and flexibility, with the operational simplicity of a SaaS platform, at a price accessible even for SMBs and startups.
What is MageFleet?
MageFleet is a Magento-as-a-Service platform providing fully managed Magento infrastructure on cloud. In practice:
- We provide you a ready-to-use Magento 2.4.7+ instance in 1 hour
- We manage all infrastructure: servers, database, CDN, backups, security
- You can focus on business, not on server management
- You pay a predictable monthly fee, without surprises
- You maintain full control of your code and data (zero vendor lock-in)
How MageFleet Works: Technical Architecture
Behind the scenes, MageFleet is a Kubernetes-based multi-tenant platform that automatically manages every aspect of Magento infrastructure.
1. Automated Provisioning
When you activate a new MageFleet store, our system:
- Creates a dedicated Kubernetes namespace for your store (complete isolation)
- Provisions infrastructure with Terraform:
- Magento pods with PHP-FPM 8.2+
- MySQL/MariaDB cluster database (or PostgreSQL if preferred)
- Redis for cache and sessions
- Elasticsearch/OpenSearch for product catalog
- Varnish for HTTP cache (optional)
- CDN for static assets
- Configures networking and security:
- Automatic SSL certificates (Let's Encrypt)
- WAF (Web Application Firewall)
- DDoS protection
- Network policies for tenant isolation
- Installs Magento with composer and sample data (optional)
- Configures automated backups (daily snapshots + incrementals every 6h)
Total time: ~45-60 minutes (vs 2-6 months for traditional Magento setup).
2. Technology Stack
MageFleet uses enterprise-grade technologies, the same you would use for a professional self-hosted Magento infrastructure:
| Component | Technology | Why |
|---|---|---|
| Orchestration | Kubernetes (K3s/K8s) | Auto-scaling, self-healing, rolling updates |
| Infrastructure | Hetzner Cloud | €/performance ratio, GDPR compliance (EU datacenter) |
| Database | MySQL 8.0 / MariaDB 10.6+ | Magento compatibility, performance, master-slave replication |
| Cache | Redis 7.x | Backend cache + session storage |
| Search | Elasticsearch 8 / OpenSearch | Catalog search, performance, scalability |
| HTTP Cache | Varnish 7.x | Page cache, Magento offload, 10-100x performance boost |
| CDN | Cloudflare / BunnyCDN | Global asset distribution, DDoS protection |
| Storage | S3-compatible object storage | Media gallery, backup, disaster recovery |
| IaC | Terraform + Ansible | Automated provisioning, reproducibility, disaster recovery |
| Monitoring | Prometheus + Grafana | Real-time metrics, alerting, troubleshooting |
3. Auto-Scaling and Performance
One of MageFleet's key advantages is automatic auto-scaling:
- Horizontal Pod Autoscaling (HPA): Kubernetes automatically adds/removes Magento pods based on CPU, memory, and traffic
- Vertical Pod Autoscaling (VPA): Optimizes resources to reduce costs without compromising performance
- Database read replicas: Read queries distributed across replica slaves (Business+ plan)
- Redis clustering: Distributed cache for high-traffic workloads (Enterprise plan)
Real use case: During Black Friday, a MageFleet store handled a spike from 2,000 → 15,000 requests/minute without manual intervention. Kubernetes automatically scaled from 2 to 12 Magento pods in 3 minutes.
4. Security: Defense in Depth
MageFleet implements multi-layer security:
- Network level:
- Private VPC for tenant isolation
- Kubernetes network policies (internal firewall)
- DDoS protection via Cloudflare
- WAF with OWASP Core Rule Set
- Application level:
- Automatic Magento security patches (within 48h of release)
- PHP security hardening (disable_functions, open_basedir, etc.)
- Rate limiting on API and checkout
- Mandatory 2FA for admin panel
- Data level:
- Encryption at rest (database + backups)
- Encryption in transit (TLS 1.3)
- Incremental backups every 6h + daily snapshots
- Off-site backup replication
5. Backup and Disaster Recovery
MageFleet performs automatic backups at multiple levels:
- Database: Incremental snapshots every 6h, 30-day retention
- Filesystem: Daily backup of
pub/mediaand configurations - Volume snapshots: Kubernetes persistent volume snapshots
- Off-site replication: Backups replicated to different region (geo-redundancy)
Recovery Time Objective (RTO): 1-4 hours (depending on plan)
Recovery Point Objective (RPO): Maximum 6 hours of lost data
Plans and Pricing
MageFleet offers 3 plans to suit different needs:
| Plan | Price | Resources | Ideal for |
|---|---|---|---|
| Starter | €199/month |
• 2 vCPU, 4GB RAM • 50GB storage • ~10K products • Up to 50K visits/month |
Startups, niche stores, small B2C stores |
| Business | €599/month |
• 4 vCPU, 8GB RAM • 200GB storage • ~50K products • Up to 200K visits/month • Database read replica |
B2B e-commerce, multi-warehouse stores, growing shops |
| Enterprise | €1,499/month |
• 8+ vCPU, 16GB+ RAM • 500GB+ storage • Unlimited products • Unlimited traffic • Multi-region, HA cluster • 99.95% SLA |
Enterprise B2B, marketplaces, high-traffic stores |
Note: All plans include SSL, CDN, backups, monitoring, email support. Business and Enterprise plans include priority support and guaranteed SLA.
Comparison: MageFleet vs Alternatives
| Feature | MageFleet | Adobe Commerce Cloud | Shopify Plus | Self-Hosted Magento |
|---|---|---|---|---|
| Setup time | 1 hour | 2-6 months | 1-2 weeks | 2-6 months |
| Annual cost | €2,388 - €17,988 | €22,000+ | €24,000+ | €60,000+ (DevOps) |
| DevOps required | ❌ No | ❌ No | ❌ No | ✅ Yes (dedicated team) |
| Customization | ✅ Full (Magento) | ✅ Full (Magento) | ⚠️ Limited | ✅ Full (Magento) |
| Vendor lock-in | ❌ No | ❌ No | ✅ Yes | ❌ No |
| Auto-scaling | ✅ Automatic | ✅ Yes | ✅ Yes | ⚠️ Manual |
| Support | ✅ Included | ✅ Enterprise (extra) | ✅ Included | ❌ Self-service |
Real Use Cases
Case 1: Agency with 5 Magento Stores
"We were managing 5 client Magento stores on AWS, costing €2,500/month in infrastructure plus a €60K/year DevOps engineer. MageFleet cut our costs by 70% and eliminated downtime entirely. Our team now focuses on client work instead of server firefighting."
Results:
- Savings: €54,000/year
- Zero downtime in 6 months (vs 2-3 days/year before)
- 10x faster deployment (1h vs 1-2 days)
Case 2: Photography Equipment E-commerce
"Before MageFleet, our e-commerce had constant performance issues during traffic spikes. We had to hire a full-time DevOps just to keep the site online. Now with MageFleet, the site is always fast, even during our most intense promotions, and we've saved over €40K per year in infrastructure and personnel costs."
When NOT to Use MageFleet
MageFleet isn't suitable for everyone. Here's when you should consider alternatives:
- Budget under €150/month: Consider Magento Community on shared hosting
- Extreme infrastructure customization needs: If you need deep modifications at kernel/networking level, better go self-hosted
- Very small store (<1000 products, <10 orders/day): Shopify or WooCommerce might be simpler
- Very specific compliance requirements: If you need specific certifications (e.g., PCI-DSS Level 1) you might need dedicated infrastructure
Roadmap and Future of MageFleet
We're launching on Kickstarter (January 2026) to validate the market and fund next features:
- Q1 2026: Multi-region deployment (EU + US)
- Q2 2026: Automatic staging environments for every store
- Q3 2026: CI/CD integration (GitLab/GitHub Actions)
- Q4 2026: Magento PWA Studio support
How to Get Started
MageFleet is currently in private beta with 3 enterprise customers. Join the Kickstarter waitlist to get:
- Up to 90% discount on first 12 months
- Free migration from self-hosted/Shopify
- Priority setup
- Dedicated 1-on-1 support
Conclusions
MageFleet solves a real problem: enabling SMBs, startups, and agencies to use Magento (the most powerful e-commerce platform) without having to manage infrastructure complexity or hire a dedicated DevOps team.
If you have an e-commerce generating €100K-€5M/year revenue and you're evaluating Magento, but costs and complexity scare you, MageFleet is made for you.
Have questions about MageFleet?
Contact me at francesco@oghabi.it or on LinkedIn.